I adore sneaker collaborations like this. Just like Forest Gump’s mystical box of chocolates, you really never know what you’re gonna get when shoe brands join forces with the world’s greatest athletes. This time, 2019 NBA Finals MVP and Team New Balance Athlete Kawhi Leonard is pulling out some crazy colorways for his signature shoe series. But instead of chocolate, it’s Kawhi’s favorite childhood candy from Hershey’s, Jolly Rancher. Hitting the court during the highly anticipated NBA Western Conference Semifinals, alongside the famously happy Jolly Rancher fruit gang, New Balance and the Claw has a whole bunch of juicy gear for us all to share.
Giving you even more to suck on, the KAWHI Jolly Rancher collaboration includes ‘Original Flavors’ and ‘Blue Raspberry’, with the latter sold exclusively at New Balance and all Foot Locker outlets (Foot Locker, Kids Foot Locker, Champs Sports, Eastbay and Footaction). Taking design inspiration from Kahwi’s deadpan expression, both on and off the court, the previously always-happy Jolly Rancher gang have lost their smiles in favor of a more serious look. An expression that Jonathan Grondin, New Balance’s Design Director for Basketball claims was born from “working closely” with the Los Angeles Clippers player.
“Working closely with Kawhi on this collaboration infuses more of his personality into his signature collection and allows him to further showcase his style,” explaining that Kahwi “wanted to ensure its design emulated the hard work he puts in on and off the court. I am excited to see this launch during the 2020 NBA playoffs while Kawhi continues to put his stamp on the game and culture.” Though if you do look closely enough at the Blue Raspberry, you’ll find the one Jolly Rancher still laughing.
All the Flavors! Introducing our special edition Kawhi Leonard Jolly Rancher collaboration collection with @newbalancehoops. Coming this fall. pic.twitter.com/CdhPvTEoTG — JOLLY RANCHER (@Jolly_Rancher) September 14, 2020
Off the back of the global sell-out success of the KAWHI 4 Bounces, launched in August 2020, New Balance continues this performance by emulating the, anything but ordinary Jolly Rancher candy. Slapping translucent and glossy material with unique colorways to both variants feature corn-row inspired embossing on the collar strap. Built around Kawhi’s power and versatility, these are just some of the Kawhi specific design elements included in this sugary team-up. “Developing our first-ever shoe collaboration with Kawhi and the New Balance team has been a surreal experience,” said Shannon Wilkinson, brand manager, Jolly Rancher. “Collectively, we were able to combine our absurdly, bold fruit flavors and our unmistakable fruit gang characters with Kawhi and New Balance to showcase a bold, unique and one-of-a-kind style in this collection. We’ve collaborated on some of the hottest footwear for the season, and we can’t wait to wear them.”
But if you do happen miss out on wearing the real deal, don’t worry. You can pick up a copy of the new NBA 2K21 game and purchase a pair of New Balance Kawhi Leonard Jolly Rancher sneakers from the in-game store for use on player avatars. Get ready for the sweetest sneaker collaboration yet when the Jolly Rancher Fruit Gang and New Balance deliver the next instalment of the Kawhi Leonard series, launching October 2020. Find out more on newbalance.newsmarket.com
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Kawhi Leonard and @jollyrancher ? On court this week in Orlando. Full signature collection coming this fall. @newbalance #WeGotNow A post shared by New Balance Basketball (@newbalancehoops) on Sep 14, 2020 at 7:07am PDT
I adore sneaker collaborations like this. Just like Forest Gump’s mystical box of chocolates, you really never know what you’re gonna get when shoe brands join forces with the world’s greatest athletes. This time, 2019 NBA Finals MVP and Team New Balance Athlete Kawhi Leonard is pulling out some crazy colorways for his signature shoe series. But instead of chocolate, it’s Kawhi’s favorite childhood candy from Hershey’s, Jolly Rancher. Hitting the court during the highly anticipated NBA Western Conference Semifinals, alongside the famously happy Jolly Rancher fruit gang, New Balance and the Claw has a whole bunch of juicy gear for us all to share.
Giving you even more to suck on, the KAWHI Jolly Rancher collaboration includes ‘Original Flavors’ and ‘Blue Raspberry’, with the latter sold exclusively at New Balance and all Foot Locker outlets (Foot Locker, Kids Foot Locker, Champs Sports, Eastbay and Footaction). Taking design inspiration from Kahwi’s deadpan expression, both on and off the court, the previously always-happy Jolly Rancher gang have lost their smiles in favor of a more serious look. An expression that Jonathan Grondin, New Balance’s Design Director for Basketball claims was born from “working closely” with the Los Angeles Clippers player.
“Working closely with Kawhi on this collaboration infuses more of his personality into his signature collection and allows him to further showcase his style,” explaining that Kahwi “wanted to ensure its design emulated the hard work he puts in on and off the court. I am excited to see this launch during the 2020 NBA playoffs while Kawhi continues to put his stamp on the game and culture.” Though if you do look closely enough at the Blue Raspberry, you’ll find the one Jolly Rancher still laughing.
All the Flavors! Introducing our special edition Kawhi Leonard Jolly Rancher collaboration collection with @newbalancehoops. Coming this fall. pic.twitter.com/CdhPvTEoTG — JOLLY RANCHER (@Jolly_Rancher) September 14, 2020
Off the back of the global sell-out success of the KAWHI 4 Bounces, launched in August 2020, New Balance continues this performance by emulating the, anything but ordinary Jolly Rancher candy. Slapping translucent and glossy material with unique colorways to both variants feature corn-row inspired embossing on the collar strap. Built around Kawhi’s power and versatility, these are just some of the Kawhi specific design elements included in this sugary team-up. “Developing our first-ever shoe collaboration with Kawhi and the New Balance team has been a surreal experience,” said Shannon Wilkinson, brand manager, Jolly Rancher. “Collectively, we were able to combine our absurdly, bold fruit flavors and our unmistakable fruit gang characters with Kawhi and New Balance to showcase a bold, unique and one-of-a-kind style in this collection. We’ve collaborated on some of the hottest footwear for the season, and we can’t wait to wear them.”
But if you do happen miss out on wearing the real deal, don’t worry. You can pick up a copy of the new NBA 2K21 game and purchase a pair of New Balance Kawhi Leonard Jolly Rancher sneakers from the in-game store for use on player avatars. Get ready for the sweetest sneaker collaboration yet when the Jolly Rancher Fruit Gang and New Balance deliver the next instalment of the Kawhi Leonard series, launching October 2020. Find out more on newbalance.newsmarket.com
View this post on Instagram
Kawhi Leonard and @jollyrancher ? On court this week in Orlando. Full signature collection coming this fall. @newbalance #WeGotNow A post shared by New Balance Basketball (@newbalancehoops) on Sep 14, 2020 at 7:07am PDT
I adore sneaker collaborations like this. Just like Forest Gump’s mystical box of chocolates, you really never know what you’re gonna get when shoe brands join forces with the world’s greatest athletes.
This time, 2019 NBA Finals MVP and Team New Balance Athlete Kawhi Leonard is pulling out some crazy colorways for his signature shoe series. But instead of chocolate, it’s Kawhi’s favorite childhood candy from Hershey’s, Jolly Rancher.
Hitting the court during the highly anticipated NBA Western Conference Semifinals, alongside the famously happy Jolly Rancher fruit gang, New Balance and the Claw has a whole bunch of juicy gear for us all to share.
Giving you even more to suck on, the KAWHI Jolly Rancher collaboration includes ‘Original Flavors’ and ‘Blue Raspberry’, with the latter sold exclusively at New Balance and all Foot Locker outlets (Foot Locker, Kids Foot Locker, Champs Sports, Eastbay and Footaction).
Taking design inspiration from Kahwi’s deadpan expression, both on and off the court, the previously always-happy Jolly Rancher gang have lost their smiles in favor of a more serious look. An expression that Jonathan Grondin, New Balance’s Design Director for Basketball claims was born from “working closely” with the Los Angeles Clippers player.
“Working closely with Kawhi on this collaboration infuses more of his personality into his signature collection and allows him to further showcase his style,” explaining that Kahwi “wanted to ensure its design emulated the hard work he puts in on and off the court.
I am excited to see this launch during the 2020 NBA playoffs while Kawhi continues to put his stamp on the game and culture.” Though if you do look closely enough at the Blue Raspberry, you’ll find the one Jolly Rancher still laughing.
All the Flavors! Introducing our special edition Kawhi Leonard Jolly Rancher collaboration collection with @newbalancehoops. Coming this fall. pic.twitter.com/CdhPvTEoTG
— JOLLY RANCHER (@Jolly_Rancher) September 14, 2020
Off the back of the global sell-out success of the KAWHI 4 Bounces, launched in August 2020, New Balance continues this performance by emulating the, anything but ordinary Jolly Rancher candy. Slapping translucent and glossy material with unique colorways to both variants feature corn-row inspired embossing on the collar strap. Built around Kawhi’s power and versatility, these are just some of the Kawhi specific design elements included in this sugary team-up.
“Developing our first-ever shoe collaboration with Kawhi and the New Balance team has been a surreal experience,” said Shannon Wilkinson, brand manager, Jolly Rancher.
“Collectively, we were able to combine our absurdly, bold fruit flavors and our unmistakable fruit gang characters with Kawhi and New Balance to showcase a bold, unique and one-of-a-kind style in this collection. We’ve collaborated on some of the hottest footwear for the season, and we can’t wait to wear them.”
But if you do happen miss out on wearing the real deal, don’t worry. You can pick up a copy of the new NBA 2K21 game and purchase a pair of New Balance Kawhi Leonard Jolly Rancher sneakers from the in-game store for use on player avatars.
Get ready for the sweetest sneaker collaboration yet when the Jolly Rancher Fruit Gang and New Balance deliver the next instalment of the Kawhi Leonard series, launching October 2020.
Find out more on newbalance.newsmarket.com
View this post on Instagram
Kawhi Leonard and @jollyrancher ? On court this week in Orlando. Full signature collection coming this fall. @newbalance #WeGotNow A post shared by New Balance Basketball (@newbalancehoops) on Sep 14, 2020 at 7:07am PDT
Kawhi Leonard and @jollyrancher ? On court this week in Orlando. Full signature collection coming this fall. @newbalance #WeGotNow
View this post on Instagram
View this post on Instagram
A post shared by New Balance Basketball (@newbalancehoops) on Sep 14, 2020 at 7:07am PDT
